Trust us. As a Hall of Fame copywriter, Cathy would have made this subhead much pithier.
Cathy’s father was an art director, and her mother was in PR. She grew up around ad people. She didn’t have a chance.
As a creative director with a writing background, Cathy is responsible for creating original concepts and approaches for agency clients as well as contributing to strategies and driving the collaborative efforts of a project’s creative team. As a writer, she has also created TV spots, magazine and digital ads, outdoor boards, websites, Facebook promotions, mobile apps et al for Nestlé USA, H. J. Heinz Company, Del Monte Foods, Kings Family Restaurants, Iron City, Sheetz Convenience Stores and PNC Bank.
Prior to joining Smith Brothers, Cathy was a creative director at MARC USA, WernerChepelsky & Partners (Mullen) and Ketchum Advertising.
Her favorite quote was penned by fellow ad writer, Luke Sullivan.
“Don’t suck.” Follow @CatBowen13
